Hong Kong Tatler
Show Business Image Credit: Hong Kong Tatler
Show Business Image Credit: Hong Kong Tatler

Show Business

Pavel Zamakhin—whose production house Yagoda brought the “Science. Space. The Future” theme to life at this year’s Hong Kong Tatler Ball—tells us how to put on a spectacular event.

In novels, films and plays, beautifully orchestrated events are always the pinnacle of glamour—and pivotal to the action. And it turns out the same is true in real life. At this year’s Hong Kong Tatler Ball, there might have been the rumblings of a typhoon outside, but inside the Grand Hyatt guests were dumbfounded by the beauty of the ballroom.

This was all down to one man’s creativity—Pavel Zamakhin, whose production house, Yagoda, turned the five-star hotel into a perfect visual representation of the theme “Science. Space. The Future.” This included beautiful, custom-made light fixtures and decor for all the walls and walkways.

And while Pavel might be from Russia, he understands Hong Kong perfectly. He studied Putonghua and Cantonese at university and now works across Asia, creating weddings, parties and corporate events for the elite of the continent. We sat down with him to find out some of his secrets.

LANGUAGE LOVER

I speak Russian, English and Putonghua. I used to speak Cantonese but over the last eight years I’ve lost so much of it—I plan on practising it a lot in 2019. In my opinion, it’s impossible to organise an event abroad without any knowledge of the local language or culture, even if you have an interpreter. The planner has to understand the country and not have any limiting factors if he or she is going to be truly creative.

WORLDLY OUTLOOK


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