Runner's World SA
New Kid Under Armour HOVRInfinite Image Credit: Runner's World SA
New Kid Under Armour HOVRInfinite Image Credit: Runner's World SA

New Kid Under Armour HOVR Infinite

THE INFINITE IS UNDER ARMOUR’S FIRST ATTEMPT AT CRACKING THE MARATHON MARKET: A NEUTRAL, PILLOWY- SOFT YET STABLE SHOE, DESIGNED FOR A BROAD RANGE OF HIGH-MILEAGE RUNNERS.

CONNECTED FOOTWEAR

A sensor embedded into the midsole of the right shoe allows you to connect your shoes to your phone via Bluetooth. Tracking your speed, distance, cadence and stride length, your post-run data automatically uploads to Under Armour’s Map My Run platform. The data sent to the coaching feature in Map

My Run gives you personalised coaching tips based on your performance. You can calculate your target stride length according to your pace, and read tips on how to improve your running technique.

The chip will outlast the life of the shoe and doesn’t need to be recharged, and will update with new technology and features as you update the app – a nice feature.

GENDER-SPECIFIC CONSTRUCTION

Like other brands on the market, Under Armour have tweaked the design for a gender-specific fit based on their own research into the anatomical needs of men and women. Their biomechanics team in Portland, US, found women’s heels to be shorter and their arches more sensitive, meaning the ladies-version sock liner and tongue are softer and higher.

THE OUTSOLE

Like all high-mileage shoes, the Infinite has a large outsole, built to take the hammering of a marathon training schedule. The Infinite’s design has thick rectangular pods underfoot, for support, with deep grooves running across the shoe allowing it to remain flexible. Of course, this amount of rubber mak


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