An Affordable Move
Construction World|September 2017

With the government’s focus on Housing for All, builders can play a key role in making affordable housing a win-win situation with the use of the right technologies. CW explores further.

Shriyal Sethumadhavan
An Affordable Move

In 2014, Mahindra Lifespace Developers ventured into the affordable housing space with the establishment of its vertical ‘Happinest’. “Back then, when we took into account the housing deficit and divided it into various segments, 95 per cent of the deficit was in the EWS and LIG category,” says Sriram S Mahadevan, Business Head, Happinest. A company largely into the midpremium range of residential projects, Mahindra Lifespace Developers realised there was an opportunity to address the unmet needs of the emerging Indian middle class, while broadening the company’s portfolio. With this, the company took off into the affordable space with its two pilot projects in Chennai and Boisar. Over the years, the company has used several technologies to great success in its projects. Considering an average timeline of 20 months (compared to 26 months the conventional way) to complete an affordable housing project, Sriram S Mahadevan and Amit Pal, Vice President-Projects, Mahindra Lifespace Developers, share the key technologies that have made this segment a happy bet for the company.

Tech talk for success 

This story is from the September 2017 edition of Construction World.

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This story is from the September 2017 edition of Construction World.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.