Singer Aman Trikha shares his melodious dreams with Devesh Sharma
He’s the voice behind Acche din aayenge. Ask him how he landed BJP’s clarion call and singer Aman Trikha credits it to destiny. The campaign was put together by O&M. As Aman had sung jingles for the agency before, head honcho Piyush Pandey, impressed by his voice gave him a chance. He never imagined the jingle would become the victory cry of the BJP. “You feel nice when something like this happens. Your brand value shoots up. I sang it in 2014. Even today it has tremendous recall value.”
This story is from the June 23 2017 edition of Filmfare.
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This story is from the June 23 2017 edition of Filmfare.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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