The Path To Success
Entrepreneur Magazine South Africa|November 2018

Woman of Stature is an organisation that plans to give South Africa its next generation of high-impact entrepreneurs, ministers and even a president. Here’s how the ideals of success mindset and living your purpose are shaping a new breed of empowered women.

Nadine Todd
The Path To Success

WHEN CHARLOTTE DU PLESSIS founded Woman of Stature (originally named Woman of Substance), it was because she wanted to create a network of women who could support each other and share skills as well as life and business lessons.

What started as a side-project soon consumed more and more time, until eventually she made the decision to sell her eventing business and focus on Woman of Stature full-time. Passion, purpose and business combined to not only give Charlotte a clear goal, but one that she could share with others, and that would hopefully live on as a brand well beyond her own name as the founder and current MD.

In 2018, she asked Lynn Hill and Sue Moodley to join her as directors. As an entrepreneur herself, Sue’s focus is the growth of the brand and platform, while Lynn’s background in training and her experience as a speaker will shape the training programmes that Woman of Stature offers its members and the public.

Charlotte, Sue and Lynn share their lessons in finding your purpose, pursuing passions and ultimately leading full and successful lives.

1 You are in control of your own destiny

Sue Moodley started her business 21 years ago with just R4 000. Her father had been retrenched, and they decided to launch a business of their own. He was a salesman, she a born entrepreneur, even at the age of 19. Today Pluminco Trade has supplied plumbing and building products to some of the biggest construction projects in the country, including OR Tambo International Airport and Emperor’s Palace Hotel.

“The key is to just do it,” says Sue. “I believe that there’s no excuse for remaining poverty-stricken, struggling as a single mom or relying on a man. There are so many ways to make money, so many things to sell. You just need to be willing to step out of your comfort zone and make the change.

This story is from the November 2018 edition of Entrepreneur Magazine South Africa.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the November 2018 edition of Entrepreneur Magazine South Africa.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM ENTREPRENEUR MAGAZINE SOUTH AFRICAView All
Prepare For The Worst
Entrepreneur Magazine South Africa

Prepare For The Worst

The stronger your business is, the more you stand to lose. Here’s how to spot hidden weaknesses within your operation and steel yourself for unexpected battles.

time-read
2 mins  |
June 2018
Start Planning Today For Future Wealth
Entrepreneur Magazine South Africa

Start Planning Today For Future Wealth

Q&A Budgeting is by far the biggest threat to wealth planning, says wealth coach Nelisiwe Masango. If you’re part of the majority of people who don’t have a monthly budget or who have one, but don’t adjust it regularly, you could be hindering your financial progress.

time-read
3 mins  |
June 2018
Beyond Banal Business Travel
Entrepreneur Magazine South Africa

Beyond Banal Business Travel

Twenty-five-year-old South African automotive drivetrain repair company Rex Diff and Gearbox found a perfect match for its business travel needs when it joined kulula work’s client base, and never looked back. Dennis McLachlan of RDG’s Consumer Affairs and Marketing division explains why.

time-read
2 mins  |
June 2018
The Next Level Beckons
Entrepreneur Magazine South Africa

The Next Level Beckons

Rudolf Goosen is an ex-professional rugby player, entrepreneur, author, TV presenter and motivational speaker. Entrepreneur recently spoke to him about his new book, Taking Your Life to the Next Level.

time-read
3 mins  |
June 2018
Diversity Drives Board Performance
Entrepreneur Magazine South Africa

Diversity Drives Board Performance

The composition of your board of directors can help you drive your company value and increase shareholder and other stakeholder returns.

time-read
2 mins  |
June 2018
Invest And Save 100% Of Your Tax Payable To SARS
Entrepreneur Magazine South Africa

Invest And Save 100% Of Your Tax Payable To SARS

Section 12J funds were created in response to the South African Government offering tax incentives for private investors to support funds that support SME growth in South Africa. Three experts unpack the benefits of investing in 12J funds — particularly for high net worth individuals.

time-read
7 mins  |
April 2018
Following Your Dreams? Nailed It!
Entrepreneur Magazine South Africa

Following Your Dreams? Nailed It!

Sorbet franchisee Kate Holahan went from corporate employee in 2015 to owning two franchise locations in just over two years. By September 2017, she had launched a new location, acquired new clients and was learning something new every day. It took a few learning curves and partnering with the right bank to lead her to successfully running her Sorbet and Sorbet Man stores at Benmore Shopping Centre in Sandton.

time-read
2 mins  |
April 2018
How To Build A Community Around Your Brand
Entrepreneur Magazine South Africa

How To Build A Community Around Your Brand

There’s a way to build your market without spending a fortune on advertising and marketing — and it’s called community building. Here’s why this should be the cornerstone of your growth strategy.

time-read
3 mins  |
April 2018
Sealing The Deal
Entrepreneur Magazine South Africa

Sealing The Deal

If you want to close more sales, you need to understand the three phases of the customer buying cycle.

time-read
3 mins  |
April 2018
No Limits
Entrepreneur Magazine South Africa

No Limits

When Offlimit Communications faced its first downturn after ten profitable years in business, its leadership team didn’t even question that they would turn things around and make them better. With resilience and determination, they analysed the business, made some tough choices and took action. Within six months they took the business from massive losses back to profitability, and a year later doubled their pre-losses turnover — all in the middle of a recession.Here’s how Lisa Cohen, Jerome Cohen and Garon Bloom took lemons and made lemonade, building a R130-million sustainable business in the process.

time-read
10+ mins  |
August 2018