The Enduring Legacy Of Ayrton Senna
Maxim|March/April 2018

Remembering the legendary Formula 1 driver 23 years after his tragic death

Keith Gordon
The Enduring Legacy Of Ayrton Senna

In global sport, it’s not always the winningest athlete who serves as a sport’s spiritual and cultural ambassador. For all of Bill Russell’s titles, or Kareem Abdul-Jabbar’s scoring records, it is Michael Jordan who is basketball’s most revered icon. Similarly, it’s not Michael Schumacher and his seven world championships, or Lewis Hamilton and his global social media celebrity, who serve as Formula 1’s biggest hero. It is the late Brazilian driver Ayrton Senna, still the sport’s guiding light 23 years after the accident at the 1994 San Marino Grand Prix that took his life.

This story is from the March/April 2018 edition of Maxim.

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This story is from the March/April 2018 edition of Maxim.

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