CHALLENGING TIMES
Over the past several years, Apple has pooled its efforts towards improving its iPad and iPhone sales, and though million-dollar marketing campaigns and new product launches have helped the company hold onto its position as one of the most dominant players in the technology market, it’s no secret that smartphone sales are declining around the world, as consumers hold onto their older devices for longer to save money, and as innovation in the industry slows, making the once-annual upgrade cycle less attractive than it once was. And though investors are happy with Apple’s all-time-high valuation, the company made one fatal error: forgetting its power users, and the products that made Apple the company it is today: its Mac family, which form part of a multi-billion dollar subdivision at Apple Campus.
It’s little wonder that Apple’s wearables technology division overtook the Mac for the first time. Though Apple posted its highestever revenue for a single quarter, a cool $91.8 billion, demonstrating the growth in products like the AirPods and Apple Watch, Mac sales slumped, with the company failing to attract the same level of attention as it once did for its notebook and desktop products.
However, it wasn’t all bad news at the earnings call, with CEO Tim Cook telling investors that, “importantly, around half of the customers purchasing Macs and iPads around the world during the quarter were new to that product, and the active installed base for both Mac and iPad reached a new all-time high,” showing new growth in the Mac market.
This story is from the March 13, 2020 edition of AppleMagazine.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the March 13, 2020 edition of AppleMagazine.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
TIKTOK SUES US TO BLOCK LAW THAT COULD BAN THE SOCIAL MEDIA PLATFORM
TikTok and its Chinese parent company ByteDance are suing the U.S. over a law that would ban the popular video-sharing app unless it's sold to another company, arguing that it vaguely paints it as a threat to national security to get around the First Amendment.
DISNEY'S STREAMING BUSINESS TURNS A PROFIT IN FIRST FINANCIAL REPORT SINCE CHALLENGE TO IGER
India, Disney+Hotstar, it expects its combined streaming businesses to be profitable in the fourth quarter and to be a meaningful future growth driver for the company, with further improvements in profitability in fiscal 2025.
INSTACART PARTNERS WITH UBER EATS TO OFFER RESTAURANT DELIVERIES
Grocery delivery company Instacart is partnering with Uber Eats to offer a new perk to its customers: restaurant delivery.
RYAN GOSLING AND EMILY BLUNT ARE GREAT FUN IN 'THE FALL GUY
One of the worst movie sins is when a comedy fails to at least match the natural charisma of its stars. Not all actors are capable of being effortlessly witty without a tightly crafted script and some excellent direction and editing.
FRENCH CYBERWARRIORS READY TO TEST THEIR DEFENSE AGAINST HACKERS AND MALWARE DURING THE OLYMPICS
Just like the Olympic athletes, the cyberwarriors that will be crucial for the success of the Paris Games are deep into training for the big event.
NINTENDO TO ANNOUNCE SWITCH SUCCESSOR IN THIS FISCAL YEAR AS PROFITS RISE
Japanese video-game maker Nintendo said this week that it will make an announcement about a successor to its Switch home console sometime before March 2025.
US SEEKS INFORMATION FROM TESLA ON HOW IT DEVELOPED AND VERIFIED WHETHER AUTOPILOT RECALL WORKED
Federal highway safety investigators want Tesla to tell them how and why it developed the fix in a recall of more than 2 million vehicles equipped with the company’s Autopilot partially automated driving system.
SLOW TO EXPAND, INTERNET CASINO GAMBLING IS THE FUTURE OF US BETTING, INDUSTRY EXECS SAY
Internet casino gambling is legal in only a handful of states, but the industry is convinced it is the future of betting, even as some worry about cannibalizing physical casinos.
US LOOSENS SOME ELECTRIC VEHICLE BATTERY RULES, POTENTIALLY MAKING MORE EVS ELIGIBLE FOR TAX CREDITS
The U.S.government loosened some rules governing electric vehicle tax credits, potentially making more EVs eligible for credits of up to $7,500 but leading critics to accuse the Biden administration of helping China.
FTX WILL RETURN MONEY TO MOST CUSTOMERS LESS THAN 2 YEARS AFTER CATASTROPHIC CRYPTO COLLAPSE
FTX says that nearly all of its customers will receive the money back that they are owed, two years after the cryptocurrency exchange imploded, and some will get more than that.
