Ahead of Delhi Elections, BJP Unleashes Social Media Army

Millennium Post Delhi|January 16, 2020

Ahead of Delhi Elections, BJP Unleashes Social Media Army
NEW DELHI: While the Bharatiya Janata Party (BJP) is not likely to surprise anyone by being the last to announce its candidates for the upcoming Assembly elections in Delhi, the party's poll machinery behaviour has become synonymous to the way swans move on the water-a calm exterior above water and feet peddling stupendously underwater.
Abhinay Lakshman

The saffron party, which is looking to up its share in the Assembly this year from three, has already unleashed an army of more than 13,500 loyal party cadre members to spearhead the social media campaign for the upcoming polls.

Speaking to Millennium Post, the Delhi BJP's Social Media and IT in charge, Punit Agarwal said that their campaign on social media is set to achieve new records in terms of audience engagement and reach given their infiltration strategy in reaching to voters. Agarwal said that like everything else the party does, their social media campaign for Delhi elections has been meticulously decided upon and includes the active participation of the party workers, working at the booth-level.

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January 16, 2020