The Covid-19 Pandemic Has Accelerated The Adoption Of Data Sciences In India
THE WEEK|November 22, 2020
The sudden outbreak of Covid-19 in India has accelerated the adoption of technology by people more than ever. In addition to work-from-home (WFH) the technology has become imperative for every aspect of life--whether it is communication, online learning, or even daily requirements. All of these interactions when put together are a treasure trove of data for those working in areas or deriving consumer insights, research and digital marketing. Studying these patterns can help businesses create more efficient marketplaces as well as offer a much better digital experience to users.
The Covid-19 Pandemic Has Accelerated The Adoption Of Data Sciences In India

It is expected that these sources of data will continue to grow with digitization, prompting organizations to guide their business strategies by applying various innovative Data Science applications. Harnessing the right data and its precise analysis is set to be a competitive advantage for businesses across industries and can help them improve their customer engagement and retention, gain marketing insights, and also manage and eradicate various risks.

The move into the digital era during the pandemic was accelerated when the social distancing, and lockdowns necessitated by the pandemic disrupted the normal way of life. All the crisis responses that were prompted by the onset of the pandemic, from the basics like virtualization of education, remote work, increasing reliance on online connectivity to more complex things like building a robust digital infrastructure to check the community spread of coronavirus, serves as an example of the fact that that there is no end to innovations unlocked by digitization.

“Increasing digitization is fueled by data. An intelligent digital transformation needs to be backed by data science which shows how data can be used to reveal where digitisation is required, to what extent, how to overcome the challenges, and how to derive actionable insights. Without it, digitisation falls short of affecting any meaningful progress,” remarked Ravi Kaklasaria, CEO and Founder of SpringPeople an enterprise training and certification provider for latest technologies such as cloud computing, big data and many other technology fields.

This story is from the November 22, 2020 edition of THE WEEK.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the November 22, 2020 edition of THE WEEK.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM THE WEEKView All
Divides And Dividends
THE WEEK India

Divides And Dividends

Contrasting narratives on the scrapping of Article 370 define the elections in Jammu and Kashmir

time-read
4 mins  |
May 19, 2024
Playing it cool
THE WEEK India

Playing it cool

Everybody knows what 420 means in the Indian context. But in American parlance it is something very different: four-twenty or 4/20 or April 20 denotes cannabis celebration; its cultural references are rooted in the hippie culture of the 1960s and 1970s.

time-read
2 mins  |
May 19, 2024
The heroine's new clothes
THE WEEK India

The heroine's new clothes

Who else but Sanjay Leela Bhansali could bring on a wardrobe reset like the one in his just-dropped period piece—an eight-part Netflix series called Heeramandi?

time-read
2 mins  |
May 19, 2024
AI & I
THE WEEK India

AI & I

Through her book Code Dependent—shortlisted for the Women’s Prize for Non-Fiction—Madhumita Murgia gives voice to the voiceless multitudes impacted by artificial intelligence

time-read
4 mins  |
May 19, 2024
Untold tales from war
THE WEEK India

Untold tales from war

Camouflaged is a collection of 10 deeply researched stories, ranging from the world wars to the 26/11 terror attacks

time-read
2 mins  |
May 19, 2024
Hair force
THE WEEK India

Hair force

Sheetal Mallar, in her photobook Braided, uses hair as a metaphor to tell a story that is personal yet universal

time-read
2 mins  |
May 19, 2024
THE WHITE TIGER GAVE ME CONFIDENCE IN MY ABILITIES
THE WEEK India

THE WHITE TIGER GAVE ME CONFIDENCE IN MY ABILITIES

The first time Adarsh Gourav made an impression was in Ramin Bahrani's 2021 film The White Tiger, a gripping adaptation of Aravind Adiga's Booker-winning novel.

time-read
4 mins  |
May 19, 2024
The art of political protest
THE WEEK India

The art of political protest

The past doesn’t always remain in the past. Sometimes, it emerges in the present, reminding us about the universality and repetitiveness of the human experience. Berlin’s George Grosz Museum, a tiny gem, is a startling reminder that modern political and social ills are not modern. Grosz lived through World Wars I and II, shining a torch into the heart of darkness in high-ranking men and women—who were complicit in the collapse of the world as they knew it.

time-read
2 mins  |
May 19, 2024
REFUELLING DYING SATELLITES
THE WEEK India

REFUELLING DYING SATELLITES

A Chennai company is making waves in the world of space tech startups

time-read
6 mins  |
May 19, 2024
DIVERSITY IN UNITY
THE WEEK India

DIVERSITY IN UNITY

THE SOUTH ASIAN COMMUNITY IN THE US HAS SEVERAL THINGS IN COMMON, BUT WHEN IT COMES TO THE UPCOMING ELECTIONS, THERE ARE WIDELY DIFFERING OPINIONS AND FEELINGS

time-read
5 mins  |
May 19, 2024