The Erin Effect
Where Boston|April 2018

Since winning “Project Runway” Erin Robertson has supercharged fashion in Boston.

Mike Hodgkinson
The Erin Effect

AT FIRST GLANCE artist and fashion groundbreaker Erin Roberston may appear defiantly un-Boston, but the opposite is closer to the truth. The saucy, neon-charged iconography and retina-caressing color bursts of her current designs—check out an-erin.com and @an_erin—are a defiant rejection of the big-label uniformity that tends to define the city. Everything about Robertson screams Boston outlier. The thing is, she’s deeply connected to Boston’s fizzing matrix of technological and artistic creativity, which makes her the quintessential 21st-century Boston designer.

IDENTITY

Robertson transplanted herself from Utah to Boston age 18, worked as a dental assistant at Harvard for five years, then found her true calling at MassArt. Last year she won Season 15 of fashion reality TV’s “Project Runway,” after which she went totally native, choosing not to move to established fashion epicenter, New York.

This story is from the April 2018 edition of Where Boston.

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This story is from the April 2018 edition of Where Boston.

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