The Covid-19 pandemic has turned the world upside down, shaking almost all industries to their core and forcing many businesses to downsize or worst, fold up. The global fashion industry is no exception and the Philippine fashion scene is feeling the impact, too. More than seven months after the entire Luzon has been placed on the enhanced community quarantine (ECQ), Tatler catches up with Manila-based designers Patty Ang, Mark Bumgarner, Rajo Laurel, Dennis Lustico and Vania Romoff to see how they are keeping their businesses afloat and the industry alive. Enjoy this interesting exchange moderated by Tatler Philippines editor-in-chief Anton San Diego.
ANTON SAN DIEGO How has the Covid-19 pandemic affected the fashion industry?
PATTY ANG I would say quite bad. But then again, it is a matter of how you cope and pivot with the situation. You must listen to what people want and what people need now.
VANIA ROMOFF The fashion industry is one of those really affected by the pandemic. Fashion, for most or in general, is not considered an “essential” these days, especially occasion wear, which I make. As what Patty said, it’s all about trying to pivot, which is why most of us are doing outerwear, masks and other things people can relate to but still associated with our craft. None of us can tell how long this is going to last. So, for me it is about survival and being able to support my employees and keep the business afloat.
DENNIS LUSTICO It was shocking especially in the first two months. It was only after two months and a half when my staff and I slowly got back on our feet, but still doing a very small percentage of what we did before.
This story is from the October 2020 edition of Tatler Philippines.
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This story is from the October 2020 edition of Tatler Philippines.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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