T3 Magazine|Awards 2020

An OLED TV that’s packed with features in a stunning design, but is it worth the price premium over the CX?

The GX is LG’s latest and greatest series of ‘Gallery’ TVs, meaning that it pairs the same fantastic 4K OLED panels and processing you’ll find in the cheaper CX TV with a fancier and thinner design, and beefed-up speakers.

This does put it in a slightly awkward spot: LG’s generosity in putting its best panels in its lower-priced TVs means that with little to separate the higher-tier models on image quality, it falls to fancy cosmetics to define the hierarchy.

Beyond the panels, feature attractions include the brand’s latest AI-enhanced image processing technologies and webOS smart functionality – again, shared with other models in the range. This sharing of the top tech is what’s always kept LG’s OLEDs so high in our lists of the best TVs, of course.

Intended primarily as an on-wall design – hence its ‘Gallery’ moniker and thin design – the GX can be mounted using a dedicated bracket. There’s no stand in the box at all, but you can buy a set of feet as an extra, so it can sit on a TV unit. If you do, the ensemble looks suitably swish but you’ll need wide AV furniture to accommodate the breadth of the set, since the feet are at the ends rather than the centre.

It’s the most expensive of LG’s mainstream OLED offerings this year, starting at £2,299 for the 55-inch model, £3,499 for the 65-inch model we tested, and £5,999 for the 77-inch version. By way of comparison, LG’s step-down CX 65-inch TV sells for £2,799. That’s a hefty £700 price premium, given that the image quality is the same.

Image processing comes from LG’s latest Alpha Gen 3 chip, and there’s support for Dolby Vision HDR and Dolby Vision IQ (which adjusts brightness based on the light in the room, so the image always looks its best). There’s no HDR10+ support, though.

Gamers will appreciate ALLM (auto low latency game mode), VRR (Variable Refresh Rate) – both of which are supported by next-gen consoles – and Nvidia G-Sync support for smoother PC gaming, which is not common at all on TVs.

Bright spark?

The GX delivers stunning images, with some minor caveats. LG’s AI Picture Pro processing is genuinely impressive. It snaps detail into focus, without obvious over-sharpening or edge emphasis. Skin texture becomes more believable, fabric more visually tactile.


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Awards 2020