This Team Is a Disaster

Reader's Digest US|April 2020

This Team Is a Disaster
Sports franchise names that make their fans want to call a mover
Victor Mather

WHEN A GROUP in Minneapolis– St. Paul started an Ultimate Frisbee team, it could have chosen a name to honor the two cities, like the Twins. Or something about the region’s heritage, like the Vikings. Or a celebration of the great outdoors, like the Timberwolves or the Wild.

Instead, the Minnesota team in the American Ultimate Disc League is called the Wind Chill.

It’s a curious thing, that some professional teams choose names not from their city’s best features but instead, arguably, from their worst. It doesn’t seem as if the windchill, which regularly dips deep into negative territory in the Twin Cities, would be a local selling point.

Ben Feldman, a team co-owner, has an explanation: “In Minnesota, we experience some of the most brutal wind chill temperatures in the winter months, and we want our opponents to feel that very same pain when they step onto the field to play against us.”


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April 2020