Passion Project
Passion Project
Ever dreamed of making money out of your creative hobby? Anna Behrmann didn’t know where to start, so she sought help from the experts
How many of us have thought about turning our hobby into a side hustle that makes a little money and may even turn into a full-time job? Soap making, crafting, baking, writing – is it possible to make these things pay? And, with a full-time job, how do you find the time?

I have been turning these things over in my mind for some time now, and watching others with the courage and determination go for it. As a full-time writer, I would like to launch a blog and podcast about faith and spirituality in the modern world. This is partly because I want to interview people and learn more about their religion – or lack of it – but also because I’d love to put my own stamp on my creative project. And, who knows, maybe it will open up new doors in my career. I have even come up with a name – The Life and Soul – but have been fretting over theoretical details and taken zero steps towards making it a reality.

I go to see Philiy Page, who runs Creative Women International, an inspiring network for women in the creative industries. As a mentor and author of the book The Business Of Creativity (Balboa Press, £11.95), she is curious about what has been holding me back from launching my enterprise.

Perfect doesn’t exist

I tell her that I’ve I felt as though I needed to spend months preparing and strategising before ‘unveiling’ my project. I’ve held back from doing even this, because I worried that it would not be to a high enough standard – that I had to produce something polished and professional, and this kept putting me off.

Philiy tells me that I just need to get going, that I don’t need to share my blog with friends and family immediately, but I should start working on it. She also points out that my product doesn’t need to be perfect – that if I am honest with my readers and tell them I am just starting out; that these are my personal thoughts and writing, then they will forgive a little background noise in the podcast.

‘Remember to be brave and bold. Take yourself out of your comfort zone in a considered manner. Take steps forward, even if you don’t feel like you have everything in place yet.’

She sets me homework – to write three separate blog posts, as well as recording a short podcast, and to plot out a ‘content calendar’ of main topics for future weeks – for example, culture, spirituality and mindfulness and philosophy.

Movers and makers


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January 2020