Drawing inspiration from the glamour of the ’40s and the revolutionary woman of the era, Katharine Hepburn, Giorgio Armani fashioned a new silhouette to convey a fresh approach to modernity, power, and luxury for women in the ’80s. Indeed, Hepburn, fully cladded in menswear in George Stevens’s Woman of the Year, was iconic—just as iconic as Armani’s version of feminine power suits decades later.
1975 marked the beginning of Giorgio Armani’s empire. The rumpled jacket, unlined and deconstructed, gave subtle hints of the body beneath. The jacket was so desired for its loose silhouette and relaxed mood that it became an immediate success, but what catapulted him to international fame was when his suits were worn by Richard Gere in American Gigolo. Not only did the film exemplify Armani’s trademark elegance and sensuality, but it also gave birth to the first mainstream acknowledgement of a power suit’s value.
It comes as no surprise then that his success in menswear and design philosophy trickled into the womens wear department. Armani was inspired by women’s needs for something that would give them the distinction and attitude to help them cope with their professional life. His design philosophy follows three golden rules: eliminate the superfluous, emphasise the comfortable, and acknowledge the elegance of the uncomplicated.
His functional, comfort-driven take on fashion e