Is Social Media Advertising Still Profitable?
Exhibit|January 2020
Why Social Media Marketing is Important
Is Social Media Advertising Still Profitable?

You might probably know this but let me tell you again why your business should have a social media marketing strategy. As we helm onto 2020 we all have a pretty good understanding of social media and how it works, right? But what if I told you 96% of the people that discuss brands online do not follow those brands’ owned profiles or that people 55-64 are more than twice as likely to engage with branded content. It’s about using them to reach customers. Then it’s your job to create

With the introduction of social media, we have a powerful tool at our fingertips that can share pieces of content all over the world in seconds. With this being said, social media marketing increases your brand’s awareness. Many small business owners struggle with implementing an effective social media marketing strategy that drives sales.

This demonstrates a huge potential for social media marketing to increase sales but a lack of understanding of how to achieve those results. The consumers are there, itching to become brand ambassadors, but where is your business?

This story is from the January 2020 edition of Exhibit.

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This story is from the January 2020 edition of Exhibit.

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