Dye Hard
Marie Claire - US|October 2018
Dye Hard

Can Colorful Hair Deliver The Same Confidence Boost As A Red Lip? Makeup Aficionado Kate Foster Gives Her Strands A Taste Of The Rainbow

My life can be measured in tubes, pots, and palettes: the bronzer I overdid in middle school; my first designer eye shadow in college; the bloodred lipstick I bought to feel like Siouxsie Sioux when I moved to New York City. To this day, coworkers hardly recognize me if I’m not wearing a bold lip color. So you can imagine my trepidation when my editor asked me to forgo cosmetics for a week and focus my creative energy on “making up” my hair instead. Could all the new types of temporary hair color—one-day sprays, glitter gels, vibrant clip-ins—give me the same confidence as a red lip or sharp cat eye? I was about to find out.


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October 2018