As public relations continue to grow and change, it is important to look at the women who have become an important part of this public relations shift. For anyone who is looking for mentors in the PR world, we have with us Renuka B Salwan who is presently Director Public Relations, Panjab University, Chandigarh.
She is a hardcore Public Relations (PR) professional with around 33 years of experience and specializes in Strategic Communication plans for Image building and managing Corporate Reputation. Her forte also includes Media management for end-to-end planning to execution, for different media activities. She has spearheaded Brand management of organizations right from conceptualizing, creating, building, maintaining continuity and protecting the same. Renuka is the Zonal Vice Chairperson, Public Relations Council of India (PRCI). She has been the Chandigarh Chapter Chairperson of PRCI. Renuka’s professionalism and aptitude have been recognized by a number of organizations. She has been conferred with the 'Excellence in Public Relations Award' by the Public Relations Society of India, 'Desh Sewa Rattan Award' by Shaheed Memorial Sewa Society for professional excellence in PR., “Hall of Fame in PR” by Public Relations Council of India and she has also been conferred with the Chanakya Award for Corporate Reputation recently by PRCI which a signature award for Communicators.
Please throw some light on your professional journey?
The 33 years journey has been full of challenges. In PR, each day is a new day leaving you with a new experience. To learn and delivery has always been my motto.
What motivated you to join the PR industry?
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