WHAT EVERY TIMEPIECE HERE HAS IN COMMON: A CONSIDERABLE ELEMENT OF CERAMIC (AND, NO, WE AIN’T TALKING STONEWARE) THAT IS NOT IN BLACK OR WHITE. IMRAN JALAL REPORTS ON WHY THIS NEXT MOST COLOURFUL TREND IN HOROLOGY SHOULD GET YOU ALL PSYCHED UP.
You don’t have to be an expert to know that the term “high-tech” almost always precedes the term “ceramic” in the watch world, reason simply being that the process of deriving the latter is precisely that.
For the record, this ceramic that we speak of has nothing to do with dishware. Instead, it’s obtained when high-purity zirconia – a naturally occurring mineral also used in the making of medical apparatus and spacecraft thermal shields – is fired in a process called sintering. At temperatures of almost 2,000 deg C, the powder transforms into a solid that’s scratch-proof, hypoallergenic and UV-resistant (read: it doesn’t fade). Little wonder that it’s become one of the most desirable materials to use on the dials, bezels, cases and bracelets of timepieces.
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