You Might Want To Think Twice Before Being Brand Loyal
PC.com|May - June 2019

Brand loyalty doesn’t mean as much as you think

You Might Want To Think Twice Before Being Brand Loyal

Companies know the value of good PR, which is why the biggest companies hire the best PR firms. It makes sense. The public’s perception of a brand generally makes or breaks how well they do at any given time. Why else do companies try so hard to make it seem like they care? They want you on their side. They want to build a relationship with you. It’s all about building a relationship these days and to be fair to them, it’s the right approach.

So, what exactly is the problem then? Well you know how everyone has that one relationship where they dated a piece of s***(Probably named Kyle)? Yeah, that’s pretty much your relationship with the big companies, trust me.

This story is from the May - June 2019 edition of PC.com.

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This story is from the May - June 2019 edition of PC.com.

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