Jio from technology point of view is a disruptor in the market by bring-ing in not only some of the latest technologies in the country but also attempting to make data take precedence over voice.
This goes directly against the market tide where voice is still the main revenue contributor across operators. Now, there is a fundamental question that we should ask before adjudging the success or otherwise of Jio. Jio is all about data and going by what we are witnessing so far, it seems to believe that giving abundant of data at very affordable, in fact throw away prices (if we consider `303 plan offering 30 GB data), is going to pull everyone on to Jio. Now lets examine if there are enough of users in the country that can make Jio successful with its business plan execution.
As per the latest Nokia MBiT Index 2017, there are 125 million mobile broadband subscribers in the country who are accessing Internet over smartphones over 3G and/or 4G networks. The average monthly usage of these users is 849 MB and 1.4 GB for 3G and 4G networks respectively.
This story is from the April 2017 edition of Voice and Data.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the April 2017 edition of Voice and Data.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
Do dark patterns signal tougher days ahead for mobile commerce?
The government's decision to target deceptive practices like false discounts may trigger a massive change in India's e-commerce industry smartphone-driven
A Rs 45,000-crore survival act
With a plan to raise substantial funds, Vodafone-Idea aims to revitalise its struggling telecom business and compete in the 5G era. Will it work?
The importance of integrating AI with existing business functions and tools
Arun 'Rak' Ramchandran, President & Global Head - Consulting & GenAl Practice, Hi-Tech & Professional Services, Hexaware, talks about their GenAl solutions, LLMs, data, cloud, privacy, and sustainability.
The rise of first-generation vernacular AI
Despite hurdles in data management and funding, the rise of vernacular AI in India promises to revolutionise business communication and responsiveness
Revolutionising telecom services
Privatisation of geospatial data, imaging, and connectivity is enabling the telecom industry to rationalise various expenses and achieve more optimised outcomes
Sideloading: A 'hole' new mobile security debate
As the world waits for Apple stance on Sideloading, it is a good time to unpack doubts, trends, and possibilities around it
"Ciena is widely known for advancements in optical technology"
As the Vice President and Sales Leader for India, Amit Malik is responsible for driving Ciena's sales strategy in India, a key growth market for the company.
"Data centre is the new Gold Souk for India"
We engage in product development and design for OEMs in the telecom domain, covering core networks, Open RAN, and telecom infrastructure.
"QDA solutions adhere to prevailing telecom regulations"
The National Disaster Response Force, NDRF has successfully utilised Hughes QDA during earthquake relief operations in India, Nepal, and Turkey.
Can Truecaller weather India's CNAP plan?
With 70% of its business coming from India, the Swedish caller ID services company faces uncertainty as the country moves ahead with Calling Name Presentation