FIVE SOUL SEARCHING ANSWERS FOR THE ENTREPRENEUR

The core element of the entire message is YOU and the ordeal to get the investor trust you. It could be the elevator pitch, the hundred slide deck or the difficult video conference. It is at the end, your ability to get the investor’s conviction that their money is safe with you. Safety of their investment comes first and then the scale, the growth and the exits.

In the life of every human being , there comes some ‘penny dropping moments’ or as the management phrase goes – ‘the moment of truth’. This is the moment when epiphany happens and where the puzzle starts solving by itself. This is the moment when the ‘go-getter’ stops just ‘going’ but starts ‘getting’.

Yes, life just drifts away most of the time when we are working with that ‘detachedness’ a sort of ‘present but absent’ existence. So do a lot of us go through the rigmarole of daily life, hurry through every minute of life and blame it on the ‘pay cheque’ or realities of adult life! Yes, we do – because we just want to; because it is convenient to do so; because that is what our friends, batch mates and colleagues do; because it is so difficult and unpragmatic to do anything else. One could think of a thousand excuses to confirm to the schedule one don’t like but one find it difficult to think of even one ruse to do something we like! There is no age for this to happen nor is it the results of years of experience. It just happens…

The nature of these incidents completely varies for different entrepreneurs. It will also be too presumptuous to put a structure to the same or to generalise it in a template. But, there are some glaring commonalities that are interesting and are sector agnostic – it can happen everywhere and anywhere …