What Does The Future Hold For The Poultry Sector?
SME World|September 2020
What Does The Future Hold For The Poultry Sector?
India is gradually experiencing an increase in urbanization and increasingly disposable incomes. Reflecting the drift to an increasingly urban lifestyle, the 10 major cities in the country account for over 60 percent of all poultry meat consumption. There has also been a gradual shift in eating habits, with the well-informed younger generation increasingly adopting non-vegetarian diets.
Dr. RamdasKambale

Demographic changes happen to favor both broiler and egg industries as proteins derived from poultry are more affordable and are not associated with any religious taboos. Although consumption levels are rising, per capita consumption of meat is still 4.4 kg per annum against the ICMR recommended 10.5 kg per annum. The per capita consumption of eggs is 68 eggs per annum against the ICMR recommended 180 eggs per annum. Food processing is expected to become one of India's major industries in the coming years. The production chain is rapidly evolving with increased production and processing, better storage facilities, and evolving preferences. At present, only 10 percent of the agricultural produce is processed, resulting in a lot of wastage. The government plans to triple the sector's capacity and has also committed investments of 6000 crore rupees in mega food parks across the country. The production is becoming more integrated in the broiler sector. Meanwhile, 85 percent of all egg production is accounted for by commercial farms. The increasing demand for poultry meat and the improved organization has made India the third largest producer of eggs and the fifth largest producer of broilers.

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September 2020