Break the mould
Indian Management|September 2020
Management research in india should evolve along new paths, maintaining a high degree of synergy with industry.
DR P K CHATTERJEE, MECON AND PARTHO PRATIM CHATTERJEE
Break the mould

Doctoral research is undoubted of prime importance to an academic institution, and orienting it towards present-day requirements is a must in this Industry 4.0 era—the era of 3Cs (creativity, competence, and candidness), 4Ds (decarbonization, decentralisation, digitalisation, and democratization), and 3Ps (people, planet, and prosperity). In fact, it is a collaboration between industry and stakeholders in the research ecosystem that can help bridge gaps that cannot be addressed by standalone entities. However, establishing such a strong association demands a radical approach, and is especially challenging in a country like ours.

Since the setting up of the first B-schools— namely IIM Calcutta and IIM Ahmedabad—in 1961, management education in India has come a long way. The country’s economy and the corporate sector too have undergone paradigm shifts in the recent past, owing to the advent of new technologies and changes in policy as well as in the business environment. Also, sustainability and social responsibility have taken centre stage. But has management education and research redrawn contours to suit the new reality?

This story is from the September 2020 edition of Indian Management.

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This story is from the September 2020 edition of Indian Management.

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