My Mentor Taught Me Always Go Deeper
Inc.|October - November 2020
My Mentor Taught Me Always Go Deeper
A branding expert weighs in on a promising business idea.
By Tom Foster

NEVER DO THIS

TAKE A ZOOM CALL BEFORE MAKING YOUR BED

Daymond John, founder and CEO of the Shark Group, says, “People don’t necessarily understand the value of branding or image—or they’re lazy and they don’t care. If you represent a bigger brand, I don’t need to be seeing your unmade bed.”

TRISTAN WALKER:

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October - November 2020