With consumers, and consequently supermarkets, increasingly demanding products free of pesticide residues, the company has decided to use softer pesticides and introduce biological pest control to its orchards. This decision aligns with the European Union’s Directive 2009/128/EC, which aims to reduce the risks and impact of pesticides on human health and the environment.
“Market drivers, European regulations and the impact of pesticides on the environment and biodiversity, have urged us to reduce our use of red label pesticides by 90 to 95% and introduce biological pest control for crops,” says Pietie Ferreira, CEO of Endulini Fruit. “We want to protect the environment for future generations. The resistance that many pests have built up to pesticides demonstrates that the exclusive use of hard chemicals is not a long-term solution.”
Biocontrol as a solution
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