Change Is The Only Constant​​​​​​
ET Polymers|Feb-March 2018
Change Is The Only Constant​​​​​​

Amit Patel, Group Managing Director, Sintex Plastics Technology Ltd Talks to Et Polymers About the Journey of His Company Including Constant Expansions and Diversifications in Numerous New Segments.
 

Swati Deshpande

 

Today, Sintex is synonymous to a water tank. However, an interesting tale-to-tell is the business of the company started with textile. “The company was orginally established in 1904 and dealt with contract manufacturing relating to jute and cotton. However, it was in 1931, that Dinesh Patel and Arun Patel decided to set up a textile unit. They are founders of Sintex in the true sense,” shares Amit Patel, Group Managing Director, Sintex Plastics Technology Ltd.

“While setting up this unit in Kalol, one of the challenges faced by the founders was to ship the machines to the interiors of the country. While machines were successfully shipped to Mumbai and then till Vadodara, in the absense of roads how would they carry to Kalol was a big question. The enterprising spirit of Patel brothers did not allow them to be discouraged. Finally, bullock carts came to their rescue. The machines were dissembled and transported to Kalol by bullock carts,” Patel narrates the story.

How did the company took a turn towards plastic? “The journey with plastics began in 1974. Foreseeing the opportunity that lied ahead for the plastics industry, the company decided to enter into this business. We are the pioneers of HDPE/LDPE water tanks,” he reveals. Today, Sintex is undoubtedly leader in the water storage segment and enjoys maximum market share. But that’s not where it has halted. With the philosophy of ‘change is the only constant’, the company diversified into other areas such as automotive, interiors, electrical & SMC products, industrial products, etc. And with this diversification, the family business has now grown to 10,000 employees across 38 manufacturing sites located across 9 countries on 4 continents. Speaking about presence in the foreign land, Patel says, “We have extensive presence is Europe through 13 manufacturing locations and two in North Africa. We have a logistics company in USA. Additionally, Sintex exports to USA, Columbia, Iran, Europe, Japan and Thailand from India.”

Elaborating on its manufacturing capabilities, the company uses over 30 different custom moulding processes and technologies including blow moulding, open moulding, rotational moulding, resin transfer moulding (RTM and LRTM), vacuum assisted transfer moulding (VRTM), vacuum bag infusion moulding, sheet moulding component (SMC), liquid compression moulding (LCM), RIM and soft touch urethane, ultrasonic welding, etc

In spite of expansion across the continents, Patel is a firm believer of Make in India. Speaking about it, he says, “Make in India initiative has boosted the morale of the industry. It has definitely given a push to exports. We have been exporting high value-add plastic components into USA, Columbia and Iran. Additionally, we have also started exports of automotive parts to Asiaan countries such as Japan and Thailand.”

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Feb-March 2018