SPOTTING THE G
CEO India|January 2020
The Mercedes-Benz G-Class is at home all around the world – on every terrain, on and off-road. This year, the popular, classic cross-country vehicle is celebrating its 40th birthday, and the Mercedes-Benz Museum is hosting an extensive “G-Schichten” (G stories) special exhibition. With eleven vehicles and countless further exhibits, come and find out the colourful stories of the brand’s oldest serving model series.
SPOTTING THE G

Since its world premiere in 1979 the Mercedes-Benz G-Class has written countless stories over the course of 40 years with an unparalleled career. No wonder: right from the start it was aimed at a variety of different user groups. It is also at home all over the world and on any terrain: it surmounts obstacles in rough terrain effortlessly and glides gracefully along the world’s shopping streets. That is what makes the G-Class so unique – and an icon of the brand. It goes without saying that Mercedes-Benz has always kept the G at the cutting edge of technology.

The “G-Schichten” (G stories) special exhibition at Mercedes-Benz Museum tells the full story of the G. It will be open from 18 October 2019 and is planned to run until 19 April 2020. The protagonists of the exhibition: vehicles from 1979 to the present day. Amongst them is the “flying” 240 GD dating back to 1979, the protagonist of a press photo, showing the G as it jumps over a sand dune. Or the “Popemobile” of 1980, the faithful reconstruction of the winning car of the 1983 “Paris– Dakar” and the last cabriolet from 2013: the stories are just as varied as the vehicle itself.

The outstanding off-road capabilities are shown by a G on a gradient of 100 percent. Visitors can clamber up a correspondingly steep ramp in order to get a feel for the performance of the cross-country vehicle. The technology of the G-Class is represented by a cutaway model of a transfer case and a rear axle with differential locks, for example.

The vehicles of the special exhibition and their “G-Schichten” (G stories) 240 GD, 1979 Grand appearance: The G-model celebrates its world premiere with four engines, three body variants and two wheelbases. Mercedes-Benz presented the crosscountry vehicle in February 1979. This agave-green 240 GD, as an open-top car with a short wheelbase, played an important role in this.

This story is from the January 2020 edition of CEO India.

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This story is from the January 2020 edition of CEO India.

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