Entering The Lucrative World of Big Macs and Fries
Over 30 years ago, Williams was inspired by other family members who also owned a few McDonald’s locations. They encouraged her to take the leap, and leave her career as a rehabilitation therapist behind. She and her husband, an LAPD officer at the time, cashed out their 401(k)s and took out a small business loan, purchasing their first McDonald’s location as a resale in Los Angeles and taking required classes to become a certified McDonald’s owner.
The first location proved to be quite successful, and because the McDonald’s brand was growing rapidly, the couple purchased a second store. Unfortunately, after the purchase of their second store, the marriage came to an end. Williams was passionate about the business, so she purchased her husband’s share. Her hard work made both franchise locations so successful that in 1995 Williams was able to sell those two stores—and purchase five more.
Williams’ growth strategy consisted of acquiring existing locations and building new ones. In 2016, the business generated revenues of $49 million, placing the Williams/Enearu Organization, an informal umbrella moniker for the franchises, in the Freshman Class of this year’s BE 100S, at No. 62 on the TOP 100 list.
Mother + Daughters = Generational Wealth
Williams never assumed her children would