SML ISUZU (SML I) Ltd., a leading manufacturer of commercial vehicles in India, has a technical tie-up with ISUZU MOTORS, Japan. The company’s products are most popular in Kerala and attract very high brand equity in the region.
In a telephonic interaction with MOTORINDIA, V. Nilakantan, Chief Manager (Marketing), SML I-Kerala, informed that the SML I Samrat Global Series trucks were introduced in Kerala during the middle of 2018 and started getting an increasingly positive response from the customers, especially for tipper transports, thus beefing up its presence in the State.
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