Commercial Vehicle|January 2020
Winning the ‘Outstanding Retail Performance During FY2019-20 Festive Season’ award from its principal, Mahindra & Mahindra, Panvel-based Randhawa Motors has been charting a strong growth path for itself. It is nurturing relationships that it has built over time as a CV body builder since 1998. Entering the dealership business 21 months ago with a facility at Panvel, Randhawa Motors has made a mark for itself at a time when the CV industry is reeling under a prolonged slowdown.
Stating that the knowledge acquired in the process of building CV bodies has helped them to understand the psyche of CV buyers and operators, M.S. Randhawa, Managing Director, Randhawa Motors, mentioned, “Our role as a reputed body builder helped us to build confidence in the minds of our customers.” Informing that they indulged in much innovation in their body building business to offer superior quality and build standards, Randhawa averred that the idea of entering the CV dealership business was born out of the ambition to better address the needs of CV buyers and operators. If the strategic location of the dealership at Panvel has proved to be of advantage, the ability to deliver high customer satisfaction has also helped Randhawa Motors to seek strong growth.
Explaining that the dealership achieved the highest number of sales across India within a year of commencing operations, GP Singh Randhawa, Director, Randhawa Automobile Engg. Pvt. Ltd., said that their focus on superior customer satisfaction paid off. He averred that their treatment of employees as their family has also helped them to instil discipline and high work ethics. Commenting that their work standards are in accordance with the Standard Operating Processes defined by their principle, Mahindra & Mahindra Ltd., Randhawa quipped that they have been able to sell over 750 CVs till date, including over 550 units of the Blazo. Expressed GP Singh Randhawa, that they are seeing good traction for Mahindra buses, LCVs (Jayo and Optimo) and the new Furio ICV as well.
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