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Why this is the season to stop shopping

March 21, 2025

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Mint Chennai

Instead of buying trends-first clothes, look towards vintage, secondhand items. It will also make for an eco-friendly choice

- Sujata Assomull

March marks the true beginning of the fashion year. Designers finish unveiling their fall/winter collections, and all things spring reach the store. It's a time when the urge to refresh one's wardrobe feels almost instinctive.

At present though, the global fashion industry is in a state of flux. Many international fashion houses are appointing new creative directors, while social media trends are resulting in new lists of must-have bags, shoes and dresses. In India, meanwhile, new labels are cropping up, creating a sense of saturation.

One big takeaway from the constant change is the need to approach fashion in a more conscious way—something we did say we would do after the pandemic but instead opted for revenge dressing. Now, more than ever, we need to be more thoughtful, rather than impulsive, in the way we buy or engage with fashion.

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