Pau Abelló Pellicer, MD of Roca Bathrooms Products tells Vinita Bhatia how urbanization has led to a rising demand for premium bath products.
How is Roca growing its market share in India, especially in the hospitality domain?
Hotels have always been our key customers for premium and luxury bathroom products and prefer eco-friendly and digitally automated products. To grow in this category, our approach is focused towards introducing new technology and innovative designs. Roca Bathroom Products has six brands in India – Armani-Roca, Laufen, Roca, Johnsson Suisse, Parryware and Johnson Pedder. Within each we offer a wide collection of products to different segments (economical, premium and luxury) and buyers; and an exclusive range to cater to the hospitality market. Urbanization has led to a rising demand for premium bath products. Innovation rules the market and automated sensor enabled fittings are chosen over the traditional ones by tech-savvy customers.
هذه القصة مأخوذة من طبعة December 2016 من Hotelier India.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 8500 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة December 2016 من Hotelier India.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 8500 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
Eight Appeal
In conversation with Haninder Sachdeva, Managing Director and CEO, Eight Continents Hotels & Resorts, the promising, young brand on the hotel scene...
The Bleisure Bloom
What's shaping the future of business and leisure travel?
Lock & Key
All about choosing the right digital lock system in hotels...
Art Attack
Asilo, the rooftop lounge bar at The Westin Pune, is a beautiful oasis in the city.
Travel Tech
Several new technological innovations are now being employed to make travel hassle-free and this is a win-win for all stakeholders.
A 'Wild' Escape
The onset of summer is the best time to plan a holiday in the wild as this is the best season to spot wild animals.
Trail Mixes
A new favourite addition to the healthy snacking portfolio...
"The Ambanis specified a preference for eco-friendly accommodation!"
Bhavik Sheth, COO of Evoke Experiences, shares what went behind creating the most luxurious and eclectic tents in the grandest pre-wed festivities of the year...
"Our vision is a perfect fit for India!"
Larry Cuculic, President and Chief Executive Officer, BWH Hotels, and Ron Pohl, President of International Operations and World Hotels, give us a glimpse into why they think so...
Three to TANGO
From an Unlikely to an Unstoppable partnership, chronicling the success story of Hotelivate.