British Airways’ YouTube hit to benefit hungry communities: Bryan Habana’s race against a British Airways’ A380 became a YouTube sensation, spawned a global challenge and is now benefitting hungry and malnourished communities in South Africa.

Western Cape leading the charge to economic growth: The Western Cape’s hospitality, tourism and events sectors are among the industries leading the charge in the province’s economic recovery.


Go wild, Go safari be awakened by the sights, sounds and experiences. Escaping to nature is a wonderful way to reset, and there’s certainly no better way to spend your day, weekend or holiday, enjoying a safari getaway in the Western Cape.

Experience more excitement in life! The feeling of adventure is the rush you feel when your plane touches down in an unfamiliar territory. It’s the light-headed elation of choosing to push beyond your boundaries to try something entirely new.

Are you living your best life? How do you feel about your life today? Do you live every day in excitement? Do you look forward to what’s coming up next? If your answer is no, not sure, or maybe, that means you’re not living your life to the fullest. Which really shouldn’t be the case because your life experience is yours to create. We all have good days and bad days. The most important is to make the best out of each day, regardless of the good or bad.

Your ultimate holiday is waiting to be discovered! - “Welcome to the Western Cape, where majestic mountains meet wild, open seas. This is a place of rolling green valleys and vast, untouched plains. A place where you can connect with a diverse group of people. A place where you can find yourself again." 


Enter the age of the Bleisure Traveller: Just when tourism was booming, and it felt like the world was becoming smaller, Covid exploded and pushed us all apart – literally. We dove into our own bubbles where we learnt new ways to earn, educate and entertain. As restrictions ease, a new, hybridised human is emerging. A mix of new skills with old addictions – the need to travel is stronger than ever.



Worlds most loved destinations around the world - Where do we rank? Tourism Sentiment Index (TSI) - a travel data intelligence solution created by acclaimed destination marketing agency Destination Think - has released Leading Places: The 100 Most Loved Destinations Around the World for 2021, with Knysna ranking in the top 20 at #19, Stellenbosch #23, Hermanus #41, and Cape Town #54.

Start living the life you've always dreamed of: “New year—a new chapter, new verse, or just the same old story? Ultimately, we write it. The choice is ours,” - Alex Morritt.

Why Are People Semigrating To Cape Town & The Western Cape? More residents from other South African provinces are semigrating to Cape Town and the Western Cape than ever before - snapping up properties close to good schools, amenities, and lifestyle offerings.

Discover the world on your doorstep! The Western Cape is a world in one province - one of the domestic travel destinations in South Africa preferred by foreign tourists. International tourists aren’t the only ones discovering the beauty of the Western Cape, as the choice of activities for domestic tourists is endless. 

Find your place, find yourself, get in a good space! During Tourism Month in September, Wesgro has launched a series of exquisitely re-imagined regional tourism videos showcasing Cape Town and the Western Cape in a way that is raw, authentic, and diverse - delivering on the destination’s promise of ‘wide open spaces’ - perfectly suited for consumer mindsets in a new phase of travel.

Garden Week Showcases Nature Through Talks, Tours, Art, Wine & Food: South Africa’s favourite city of oaks, Stellenbosch, is pulling out the stops for gardeners and lovers of the great outdoors in a new, week-long festival that will transform its streets and surrounding countryside from 30 September - 10 October.

Your staycation awaits! - During the current public health crisis, we have grown perhaps a little too familiar with our own four walls. COVID-19 and lockdown has forced upon us a period of reflection, removing the possibility of travel in the interim due to safety concerns.

Winter flavours & experiences to feed your soul and keep you warm - “Winter is the time for comfort, for good food and warmth, for the touch of a friendly hand and for a talk beside the fire: it is the time for home,” - Edith Sitwell.

Sea Change Project, The underwater wonderland is calling: It’s likely you’ve seen My Octopus Teacher by now. 
The proudly-South African Oscar won by My Octopus Teacher for Best Documentary Film has laid the foundation for an unprecedented increase in ocean awareness. 

Small towns prove popular as travellers explore the Western Cape: An increase in domestic travel during April and during the Easter weekend across the Western Cape, and especially to small towns, is a welcome and much-needed boost for the tourism and hospitality sector in the Western Cape.  

A Change Is As Good As A Holiday - “According to the latest data provided by the International Air Transport Association (IATA), which tracks global travel regulations in real-time, while some countries ease border closures, travelling from South Africa is still highly restricted. Alongside the 120 restrictions into other countries, South Africans also face 97 moderate restrictions which include testing and quarantine protocols. 

Sip, Savour & Celebrate South Africa's 362nd Wine Anniversary - The easing of the latest alcohol ban to beat the spread of Coronavirus coincided to the day with the South African wine industry’s 362nd anniversary. The start date for the local wine industry was recorded on 2nd February 1659 as a diary entry by Jan van Riebeeck, an official of the Dutch East India Company and First Commander of the Cape: ‘Today, praise be to God, wine was made for the first time from Cape grapes.’ Jan van Riebeeck was the first governor of the Cape. 

The story of rescue, rehabilitation and release is one that the Two Oceans Aquarium Education Foundation and the NSRI are incredibly proud of. On Thursday, 14 January 2021 they released some of their shelly friends back into the ocean so that they can begin their journey home in warmer waters.

The New Year Is Here!  Your Next Adventure Awaits! “Twenty years from now you will be more disappointed by the things you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.” - Mark Twain. Celebrating the new year is an exciting experience. The new year represents a new chapter - a time to celebrate and start afresh. 

Log off, shut down and Escape to the great outdoors - Nature and a South African background goes hand-in-hand. Spending time outdoors is food for our soul. Boasting a diverse topography and natural beauty, the Western Cape is bursting with ways to experience the great outdoors. 


Three cheers for the winners of the Michelangelo International Wine & Spirits Awards: Despite the trials brought about by the worldwide Covid-19 pandemic, the Michelangelo International Wine & Spirits Awards managed to attract 1565 wine and spirits entries. This included some 100 entries from Namibia, France, the UK, Australia, Moravia and Slovakia.


Leave the road, take the trails visit the best of South Africa’s national parks: South African National Parks (SANParks), together with Total South Africa and FNB will be hosting the 15th annual SA National Parks Week from 16 - 20 November 2020.

Celebrating Our Heritage in true South African Style: South Africa is home to 59 million people in nine provinces who speak eleven official languages, and have various racial and tribal identities: we are literally the ‘rainbow nation’, as Archbishop Desmond Tutu coined it.

Beyond Lockdown Expedition - Incredible landscapes, cultures & experiences offered by Mother Africa: The fourth adventure in the Beyond Expeditions Series, Beyond Bicornis, (a four-country journey with a focus on Rhino Conservation in southern Africa) was originally scheduled for September 2020, but had to be shelved due to Covid-19 and the ban on any cross-border travel.

How to grow your business during a global pandemic: If you are a business owner or an entrepreneur and your business has been affected by the Coronavirus, Dan Lok will share twelve ways how to grow your business during this global crisis. 

Have any plans For March & April? Experience Sporting, Cultural, Travel & Lifestyle Events: Cape Town and the Western Cape’s, Calendar for March and April is filled with some of the most iconic events. 
The peak events period continues during the months of March and April 2020, with a range of sporting, cultural, travel and lifestyle events taking place across the province.

World’s longest over-ocean zipline opens in Mossel Bay: If being strapped in a harness, hooked up to a long pulley, and flying through the air at up to 80km an hour sounds like your idea of a good time - then you are going to love the Mossel Bay Zipline.

Double digit tourism growth on the cards for Cape Town: Cape Town is set for a bumper tourism season with estimates for the number of travellers to our shores indicating a significant increase. One of the key drivers of economic growth is the ‘Blue Economy’ which encompasses both the aviation and ocean economies.

Where are your heading this holiday? Experience the beauty the Western Cape has to offer: The festive season is upon us and the Western Cape looks forward to see visitors out and about in our beautiful region in celebration of this much anticipated time of the year. 


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