Vietnam Economic Times - August 2016
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Vietnam has a long tradition as a coffee-loving country, with little coffee shops found on most streets. Over the last decade or so these have been joined by foreign coffee shop chains and, more recently, by chains owned and operated by Vietnamese. Competition is fierce but a closer look reveals that they not only have different business strategies but also vary to some degree in their products and services. Not mutually exclusive, there is a host of choice for costumers.
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