Industry Leaders - March 2018

Publisher: The Fastest Media
Category: Business, News
Language: English
Frequency : Quarterly
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Industry Leaders magazine is Global business leadership platform where you can explore the entrepreneurial process by leaders, business owners, and innovators who drive economies around the world. Industry Leaders Magazine has always been at the forefront for its integrity and authenticity earning recognition from Business leaders internationally. It highlights best business practices derived by people, companies, and industry sectors around the world. Alongside, it focuses on showcasing emerging trends and business ideas to help readers get a deeper understanding of the progressive business world. Regular updates to our blogs, social media and newsletters provide a content-rich reading experience packed with interesting views and comment on the issues of the day affecting global business. The road to a successful leadership is long and winding, but if you do one thing better today than you did yesterday, you are moving forward. Industry Leaders will keep you moving-and we mean best business practices. Industry Leaders Magazine inspires readers and users to think beyond traditional boundaries, lead conversations and create the future of business.

Business decision makers have always had to juggle between two contradictory goals: making their brands distinctive while at the same time making them central in their industry. Google in search engine and Tesla in electric cars, come to mind when we think of brands that maintain centrality and distinctiveness. These companies stand out from the crowd and avoid direct competition with widely popular companies because they excel in terms of consumer preferences, pricing, and the direction of innovation. Traditionally, decision makers have analyzed brand positioning and business performance as two separate yard sticks to measure growth rate, market share, and profitability.

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