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EQUUS helps its readers take the best possible care of their horses while enjoying ownership to the fullest. The primary focus of EQUUS is horse health care, but the magazine also covers equine behavior, barn management and training techniques, as well as newsworthy or touching topics. The magazine is an advocate for the horse in terms of individual care, as well as in the broader context of political and social issues that affect horses everywhere. Reflecting EQUUS’s commitment to providing horse owners with accurate, up-to-date information, the magazine has enjoyed a long partnership with the American Association of Equine Practitioners.
Overcoming the pop-out effect. Build a better relationship with your horse---and improve your partnership--- by training yourself to identify and reward the absence of misbehavior, TRUE TALE: Positive thinking: Lessons I learned at the barn have given me the confi dence to face life’s challenges.