In this issue

It has become evident in the past few years that social media is a substantial part of our lives, creating an impact on society everyday. Most of us access our Facebook, Instagram and Twitter accounts on a daily basis. We scroll through these channels for news, entertainment, interaction and inspiration, influencing many of our daily decisions.

Many people and organisations have successfully used these platforms to gain publicity and grow their businesses quickly, proving that social media is one of the biggest and most powerful marketing tools today.

However, many of us are also still struggling with using social media effectively. We spend hours a day trying to expand our online profiles, editing and posting pictures. Yet, the numbers are not increasing.

This issue, we delve deeper into the matter and find out what the digital age is all about, and how we can efficaciously utilise social media to assist, grow and thrive in our businesses.

The Digitial Age

It has become evident in the past few years that social media is a substantial part of our lives, creating an impact on society everyday.

6 mins

12 Benefits Of Social Media For Your Business

Everything is moving onto the digital platform. Be it conglomerates or small businesses, you know you have to make that move at some point. When you do, one of the first few things you’d do is start various social media accounts. But what exactly can you get out of social media? Here are some ways how social media is beneficial to your business.

3 mins

The Don'ts Of Social Media

Now that we know how to use social media platforms wisely to promote business, here are some things that you should not do when using social media for your business.

2 mins

Aspiring Artist, Inspirational Hairstylist

Everyone will find their calling at some point in their lives. Robert Lobetta was no different. He saw himself as an artist. Yet his journey took him for a ride, and he found his true calling. He found the inspiration to be a hairdresser and now, he is inspiring other hairdressers. H4ufme brings you an exclusive interview with the legend himself:

8 mins

The New Informa Group

Informa bought UBM over at £3.8 billion, according to the Financial Times, as first announced on January 18. UBM has a very strong presence in Asia and Informa had been seeking to expand. The official combination of Informa and UBM (also referred to as the new Informa Group) took place on June 17, creating the world’s largest B2B beauty exhibition and trade show organiser.

1 min

Product Solutions For Every Hair Type

Dermatologists recommend you to analyse your hair’s texture and condition

2 mins

Read all stories from H4ufme Singapore

H4ufme Singapore Magazine Description:

The H4ufme Magazine is a bi-monthly professional trade publication that covers the latest news within the hair industry of Singapore. H4ufme is distributed freely to all hair establishments within Singapore and we currently have over 20,000 readers.