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Ananda Vikatan ஆனந்த விகடன் is the leading Tamil language weekly magazine published from Chennai. Vikatan was started by S. S. Vasan in 1928 when he purchased a humour magazine that was not doing well for Rs. 200. He later built it up into a weekly and soon the weekly scaled to the top to become the best selling Tamil magazine. Ananda Vikatan, continues to run successfully after nearly eighty years. Vikatan has now evolved into the Vikatan group and become an icon in the Tamil Nadu magazine industry. Vikatan over the years has provided the opportunity for many great Tamil writers such as Kalki Krishnamurthy கல்கி கிருஷ்னமூர்த்தி,P.Srinivasan(P.SRI), Devan தேவன், Sujatha Rangarajan (சுஜாதா), Gnani (ஞாநி), Madhan (மதன்), Kalaimani Kothamangalam Subbu கலைமணி கொத்தமங்கலம் சுப்பு and Nadodi நாடோடி, to name a few. Now S.Ramakrishnnan and Jeyamohan are some of the well-known contributors to Vikatan.