Ambrosia Magazine - March 2024
Ambrosia Magazine - March 2024
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In this issue
Ambrosia March 2024
E-commerce In Alcohol Is The New Route To Market Strategy
Post Covid e-commerce could help the industry out of a crisis. But in the new normal the growth rate may not be high. A report.
6 mins
Processes for alcohol-free beer production: A review
Carlos MULLER1 Luis Eduardo NEVES1 Luciana GOMES1 Munique GUIMARÃES1 Grace GHESTI1 * http://orcid.org/0000-0003-1043-5748
10+ mins
The US and China offer resilience and opportunity for drinks groups
Strong performances in China and the US have shielded multinational drinks companies from the fallout of Covid-19 in recent months. IWSR examines the reasons why.
3 mins
Increasing demand for nostalgic flavours in drinks
Nostalgic flavours such as peanut butter, lemonade and chocolate have become increasingly popular during the pandemic. IWSR looks at how the trend is manifesting in different beverage categories.
3 mins
‘80% of the International Awards won by Indian wines are from Karnataka'
The Wine market in India is still in its infancy but is growing at a much faster rate as compared to any other category/ segment. Grover Zampa, the second biggest manufacturer of Wines in India has been on a spending spree acquiring wineries in India to increase their presence in the market. In an interview with Ambrosia, Ravi Vishwanathan, Chairman, Grover Zampa Vineyards speaks about his investments, the Indian market and the possibilities for the future. Excerpts:
8 mins
Trends in alcohol consumption in Europe continue their positive course
Over recent months, we have seen very welcome findings on drinking behaviours released by leading health authorities across Europe, particularly with regards to the decline in underage drinking. This contrasts sharply with misleading coverage which often suggests that overall consumption is dangerously on the increase, in particular since the pandemic started, writes spirits Europe Director General Ulrich Adam.
3 mins
Pernod Ricard and Brown Forman Merger Speculation
As speculation mounts about the strategic merger between Pernod Ricard & Brown & Forman, we look at the far reaching consequences of the deal.
10+ mins
Glasgow Whisky announces distillery purchase to expand global business
The company is expanding its wings with an environmentally sustainable and energy efficient distillery
2 mins
Excise revenues save the day for Maharashtra and Karnataka
The pandemic has not much changed consumption levels of liquor in Maharashtra, though the excise department may fall short of the excise revenue target of ₹19,225 crores for 2020-21. Home delivery of liquor in Maharashtra has done exceedingly well as it has earned almost equal revenue for the State as compared to last year.
1 min
Bacardi adds flavour to Indian market
Over the past few years, Bacardi has further strengthened its position in India as a premium brand. Known for its diverse brand portfolio, Bacardi aims at bringing superior quality spirits to the market. Zeenah Vilcassim, Marketing Director, Bacardi India, unveils her strategy for the Indian market.
5 mins
Covid-19 Impact And Recovery To 2030
The "Spirits Global Market Report 2021: Covid-19 Impact and Recovery to 2030" report gives an idea of the shape of things to come in the alcobev industry.
5 mins
The New Indian Single Malt: Kamet
Let’s start with a brand new whisky from a two-year-old company called Peak Spirits. After Amrut and Paul John, there’s another Indian single malt whisky that’s coming to town, from the makers of Jin Jiji—a newly-released cashew gin from Goa—comes Kamet, an Indian single malt whisky that celebrates its provenance. While it’s inspired by Mount Kamet in Uttarakhand, one of the highest peaks in the country, Kamet draws on local motifs and characters such as the Indian parrot, an important part of the culture in the villages surrounding the distillery near Kurukshetra. Lopamudra Ganguly Speaks to Ansh Khanna, the curator of Kamet.
4 mins
Taking the Bar home
Jimmy’s Cocktails is a unique, ready-to-drink premium cocktail mixer brand that delivers all the complexity and craftsmanship one would find at their favourite bar. Crafted by some of India's top mixologists, Jimmy’s range of cocktail mixers are made with fewer calories, natural flavours and zero artificial sweeteners - achieved by using only the highest quality ingredients with their natural sweetness. Ankur Bhatia talks about how the company Radiohead Brands, makers of Jimmy’s Premium Cocktail mixers, wants to raise the bar for consumers who want to have their cocktails at home
6 mins
Pour me another tequila, Sheila
So run the lyrics of a famous song. Apt because it is an indicator of the growth of tequila.
5 mins
The Cocktail Story
India’s first digital platform that builds an ecosystem of the hospitality industry, alcobev brands and spirit enthusiasts. The Cocktail Story has been capturing the bar scenario all across India promoting the beverage culture highlighting bartenders & updates of local & international brand products, explains, Ms. Vidhi Puri, Founder, The Cocktail Story.
3 mins
Hospitality industry can profit by going green
Interview with Vaibhav Jaiswal, Director & Co-Founder of Prakritii Cultivating Green, the first 'Made-in-India' range of organic products in the lifestyle category
4 mins
FLAIR AND FAIR BARTENDING
Three cheers for Women Pioneers who are exploring an unchartered career path in India. Lopamudra Ganguly in conversation with Ami Shroff about her career and Flair bartending. Excerpts from the Interview:
5 mins
Kyndal Group unveils impressive portfolio
Kyndal's portfolio includes the likes of Cutty Sark and The Famous Grouse blended Scotch whisky, The Macallan single malt Scotch whisky, Bols X.O. Excellence brandy, Richton V.S.O.P brandy, Bootz Dark Jamaica Rum and a selection of Bols Liqueurs. Pushpanjali Banerji, Brand Director, Kyndal Group & Founder and Director Taali Media outlines her marketing plans for the company.
5 mins
Delhi new excise policy lowers drinking age to 21, only 3 dry days
• Bars and pubs to be open till 3 a.m • Steep hike in license fee from ₹8 lakhs to ₹75 lakhs • State excise revenues to increase by nearly ₹2,000 crores
5 mins
2020 AUSTRIAN WINE MARKET FIGURES RELEASED
Plunging On-Trade & Tourism Sales Not Recovered Through High Sales in Other Channels; Exports High Despite Pandemic
7 mins
Hospitality Industry Looking To Regain Momentum
It’s been a roller coaster ride for the hospitality industry in 2020, but will 2021 see more accelerated movement upwards. A comprehensive view of the hospitality industry as it tries to regain lost ground.
10+ mins
Ethanol use seen growing quickly in India
With blending of ethanol likely to be increased from 5% to 10% and to perhaps 20% the need for producing ethanol from various feedstocks will have to be increased
7 mins
Good Drop Wine Cellars wants wine lovers to drink good affordable wines every day
Good Drop Wine Cellars Pvt. Ltd. has kick started the festive season on a high note by launching the Frizzano Italian collection sparkling wines last week. After double-digit growth, the company was hit by COVID but is ready to bounce back in 2021 with newer plans for future growth. Ashwin Rodrigues, unveils his plans.
4 mins
Maharashtra Cabinet slashes license fee on permit room, clubs & beer shops
Maharashtra Government gives timely boost to liquor and hospitality industry.
4 mins
Scotch Whisky commits to reach Net-Zero by 2040 with launch of New Sustainability Strategy
The Scotch Whisky industry has unveiled its new Sustainability Strategy to tackle climate change and reduce the sector's environmental impact.
5 mins
Duty Free Industry to see a lot of churn
There are various challenges facing the travel retail industry in 2020. Some insight into the issues from the travel retail perspective and its impact on the Duty Free Industry
8 mins
Breaking the Barrier
Of Asia’s 50 Best Bars in 2020, only one is Indian. Sidecar in Delhi, is at number 40 in the William Reed Group’s respected, much-anticipated list released recently. In South Delhi's upmarket Greater Kailash II neighborhood, on a street lined with coffee shops and restaurants, sits India's best bar. Sidecar is at the forefront of the growing cocktail bar scene in India. It was ranked number 91 on the World's Best Bar list in October, India's only entry in the top 100 and only the second bar in India ever to be selected - all before its second birthday. What makes Sidecar's rise to the top even more remarkable is that one-half of the bartending talent behind it is Meenakshi Singh. She co-founded the bar with business partner and veteran bartender Yangdup Lama. But when Singh started out bartending private events and parties in the early 2000s while studying hotel management, it was actually illegal for women to bartend in India.There was as an archaic British law that women couldn't serve liquor. While the national law was overturned in 2007, each of India's 29 states make their own liquor laws. For Delhi, the law wouldn't officially be repealed until 2010. While more women are entering the profession, it's still a male-dominated space, alcohol has always been taboo subject in India from a family perspective. Lopamudra Ganguly speaks to Meenakshi Singh about her Success. Excerpts from the interview:
3 mins
Bitters, the secret ingredient of bars
Many cocktails are laced with Bitters. An integral part of a bartenders armoury Bitters, give a different perspective to the taste profile on a cocktail. A Bitter report.
7 mins
Bacardi predicts 400% growth in no and low alcohol in next four years
Family-owned spirits company predicts no and low spirits category growth from current $100m to $500m RSV in Western Europe by 2024. New Europe-wide Bacardi ‘Less is More’ campaign will help bars, retail and e-commerce partners tap into this booming sales opportunity The ‘mindful drinking’ trend has accelerated this year – one in three (36%) across UK, France and Germany plan to drink non-alcoholic cocktails or ‘less but better’ this holiday season. Bacardi tapping into trend with a much-loved portfolio of mindful drinks including MARTINI Non-Alcoholic Aperitivo, MARTINI Fiero vermouth and ST-GERMAIN elderflower liqueur
3 mins
Bacardi adds sparkle to this holiday season with a Festive Décor Set, curated in partnership with Social Studies
Complete with a styled tablescape, bar tools and cocktail recipes to make celebratory drinks, the Bacardi Holiday-At-Home Set is designed to elevate cocktail hour this season
5 mins
Ambrosia Magazine Description:
Publisher: SAP Media Worldwide Ltd
Category: Food & Beverage
Language: English
Frequency: Monthly
A monthly publication for the alcohol industry (wine and spirit industry and trade) focusing on various issues connected with IMFL industry and trade. The magazine is 18 years old and participates in most of the industry events round the globe like VinExpo France, Vinitaly Italy, London International Wine Fair, Interbrau Munich and Duty Free, Cannes.
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