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Started in the year 2006, Inner Secrets has managed to carve a niche for itself in a short span of time as the most informative and comprehensive journal on the intimate apparel industry. Published by Peppermint Communications Pvt. Ltd., the magazine has editions in two languages - English and Hindi. It has a strong readership among Indian retailers; Heads of departmental stores, distributors, manufacturers of raw materials, intimate wear brands, marketers, e-commerce businesses, etc. Its Hindi edition has circulation strength of 25,000 copies whereas its English edition has a circulation of 35,000 copies. Owing to its diverse readership, Inner Secrets’ content includes retailing innovations online as well offline, technological innovations in the field of textiles and foams, interviews of business tycoons and manufacturers, Head-Of-Department, coverage of various international trade fairs and business related events, expansive cover-stories on manufacturing and retailing aspects, etc.
The true success of apparel industry lies not just in growth but the hardwork and value system which goes behind to create an identity.