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In this issue

The rains have paved way for some sunshine, our forefathers have been prayed to and now it is the onset of festive galore. Yes it is that time of the year again when people celebrate, Gods rejoice and businesses thrive. And when it comes to real estate, well there is definitely something to rejoice for everyone! the festive offers and spirit coming in place, may the best man win! But what criteria defines and decides the best man is an undiscovered story still. Is it the best target advertising channel? Is it the best deal being given out? Is it the best freebie being offered? What lures a buyer more to one project over the other? Or was it the last interaction with a sales personnel at the site that left an everlasting impression or not. Or even worse, is it the incessant calling which makes the consumer decide not to visit the project again? This festive season is not just a time for new clients to walk in with the new deals being displayed but also a review for developers to see how many repeat walk-in’s are happening basis the new offers being rolled out.

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