In this issue

Highlights of Business Today 19th November 2017, issue:

The latest issue of Business Today carries a cover story on The Future Is Here.

How companies big and small are creating business models around artificial intelligence. And why it will change businesses forever. To know more read The Future Is Here.

NBFCs see the next round of growth coming from rural markets as consumers latch on to financing schemes to buy consumer durables. Find out more at The Rural Rush.

Gear up for massive changes in the way you access financial services. To know more read A Tech-tonic Shift.

Payments and small finance banks are carving out differentiated strategies for reaching out to the financially underserved. Find out more at Aiming for Mass.

Smartphones to get smarter than ever with dedicated hardware for AI computing in chipsets. Read more at Chip Thrills.

Will CEO Satya Nadella's game plan work? To know more read Rebooting Microsoft.

All this and much more in the November 19, 2017 issue of Business Today. So buy now!

It's Not Enough

CAPITAL INFUSION ALONE WON'T FIX THE PROBLEMS OF PSBs

1 min

Let There Be Light

NCLT and court orders have cleared the confusion around new bankruptcy laws as first few resolutions get under way.

7 mins

Rebooting Microsoft

Will CEO Satya Nadella's Game Plan Work?

10+ mins

I Will Not Rest Until Levi's Is Back To Its Glory Days

Levi’s was the quintessential dominant American jeans wear brand in the late 1990s. The brand, credited with inventing denim, commanded a premium and the market lapped up whatever it had to offer. Then came what its global President and CEO Charles V. Bergh, or Chip Bergh, calls the lost generation – the young and restless who cared less about legacy and more about style and comfort. As baggy and yoga pants came in vogue, Levi’s lost its touch, most palpably with women buyers. After taking over in 2011, Bergh has successfully stemmed the decline, but the turnaround is still in progress. Speaking to BT’s Sumant Banerji, Bergh outlines his ambition and how India will play a major role for Levi’s.

6 mins

Devil Is In The Details

Current Surveys Provide a Broad Employment Scenario but Miss Out on Insights Required for Inclusive Policymaking.

4 mins

IDEA SELLER

Chris Anderson Is Perennially in Search of Innovative Ways to Inspire Mankind Through the Ted Platform.

7 mins

The Rural Rush

NBFCs see the next round of growth coming from rural markets as consumers latch on to financing schemes to buy consumer durables.

3 mins

Art Of Pricing Insurance IPOs

The Current Valuations May Not Be a Good Proxy for the Future

5 mins

Read all stories from Business Today India

Business Today India Magazine Description:

Business Today is a weekly business magazine published by Living Media India Limited. It was founded in 1992 and is the largest-circulated business fortnightly in India.

Business Today covers a wide range of business topics, including corporate news, market trends, and leadership profiles. The magazine also features articles on entrepreneurship, innovation, and social responsibility.

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