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The season of festivals and weddings is round the corner. The last quarter of the year always brings umpteen opportunities for the beauty and wellness industry. The market is flooded with options for the new age discerning client. From revised service menus, new product launches, latest hair and make-up trends and techniques to get the look right, and top-notch marketing strategies – stakeholders bring their A-game forward to stay ahead of competition. Keeping this in mind, we speak to top brands and professionals in the business to understand their strategies, innovations, challenges, and more, as they leave no stone unturned to make the most of the bridal season dotted with festivities.
Salon International reflects the interest of urban Indians in beauty and service offerings, and opens a window into the world of personal grooming as a business. Read globally by salon and spa owners, hair and make-up artists, professional brands, aestheticians and academicians, and more, in the field of beauty and wellness, the magazine brings with it 360° know-how of the glo-cal industry. It has top notch content that covers the spectrum with topics on trends, salon management, interviews of experts, market reports, insights and case studies, merchandising strategies, and more. A comprehensive, youthful and dynamic magazine, Salon International offers its readers quality updates on trends and techniques and cutting edge scoops in the trade. It addresses a sector that is growing steadily (at nearly 40 percent per year in India) with academies growing at 20 percent; national and local distributors and importers rapidly adding brands to their portfolios as bigger players continue to open subsidiaries and existing manufacturers step up production in proportion to the increasing needs of the end consumer. A collector's item, Salon International is a must for new entrepreneurs and established players, both.