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Salon International reflects the interest of urban Indians in beauty and service offerings, and opens a window into the world of personal grooming as a business. Read globally by salon and spa owners, hair and make-up artists, professional brands, aestheticians and academicians, and more, in the field of beauty and wellness, the magazine brings with it 360° know-how of the glo-cal industry. It has top notch content that covers the spectrum with topics on trends, salon management, interviews of experts, market reports, insights and case studies, merchandising strategies, and more. A comprehensive, youthful and dynamic magazine, Salon International offers its readers quality updates on trends and techniques and cutting edge scoops in the trade. It addresses a sector that is growing steadily (at nearly 40 percent per year in India) with academies growing at 20 percent; national and local distributors and importers rapidly adding brands to their portfolios as bigger players continue to open subsidiaries and existing manufacturers step up production in proportion to the increasing needs of the end consumer. A collector's item, Salon International is a must for new entrepreneurs and established players, both.
With beauty and wellness industry growing at an exponential rate and improved standard of living, customers are always on the lookout for something new and unique. Beauty, Hair and Spa being the top choices have a lot to understand and offer to the customers and with more than limited choices it has become quite an interesting task to chose these services from the options available. In this issue, we take a look at the ourishing men's grooming industry. With data backing up its growth, which is estimated at over 30 percent over the next 10 years, itis inevitable to not be interested in the products and the industry at large. Men have become more conscious and aware bout their grooming needs and with more disposable income, this industry will see a lot of new entrants. We showcase few of the top experts and their views about men's grooming business. We feature the veteran, Kerri DiMattia in our Hair section. She talks about her passion and love for hair styling which led her to have a wonderful 38 year long experienced career in this industry. Kerrie DiMattia’s creative mind has enabled her to carve DIMATTIA&CO; Salon in New South Wales, Australia, an award-winning, uniquely progressive salon offering services of the highest quality. Loic Chapoix, Creative Art Director, Dessange Paris has been in India since ve years. His passion for the hair industry is unmatched. In an elaborate photoessay we bring to you the popular Schwarzkopf Professional's Colour Transformation Vario Lights. As the brand continues to address various hair colour needs of their customers allowing the hairdressers to meet demands for hair colour that is in trend, along with protecting the hair from damage