Food & Beverage Business Review - October - November 2021
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Foodservice industry is looking for innovative ways to stay agile and survive as the pandemic is slowing down. Thinking to increase restaurant sales is definitely a big question, and restaurants have been coming up with novel ideas to market their business. This is the best time to try out new marketing strategies. The industry is now in the age of delivery services and pickup. It isn’t easy to try and change the core of the operation, but the new ways of operations and home orders have forced restaurants to do so quickly. Restaurants have started pooling their resources with third party delivery platforms. Menu optimisation has become important today as most of the orders are home delivered. The food presentation, texture, and taste do not remain the same compared to the food served freshly in dine-in facilities. Thus, there arises the need to make the menu more compact and customer-friendly. Restaurants are looking for ideas and inspiration to develop innovative strategies. The hotels have started opening standalone retail shops to sell their hotel products, like bakery items, cooked meals and offering outdoor catering services. Few are offering at-home chef services along with hosting online cooking classes. But with limited resources and also being uncertain of the future, operators are trying to modernise their operations to cope with post-pandemic challenges. The current scenario will impose some hard decisions on operators about investments, activities, and employment. This will require strong leadership, driven by courage and empathy, and guided by the right data and vision. It is critical to manage finances over both the short and longer-term, especially in the midst of a global crisis like corona virus. At this crucial juncture, the food service industry along with their partners & vendors need to stand together and continue their collaboration in the support of the industry.
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Cocktails Art Of Mixology
Cocktails, and spirits comprising these drinks, are becoming popular as they speak to the consumers' soul and respond to their inner tastes. Cocktails are selling in record numbers. Not only are bartenders brewing up these delectable tipples for eager and avid consumers but the demand for these ready to drink (RTDs) beverages is also increasing. Millenials and Gen Z are demanding the RTD tipples which they can consume at home with friends. This category has been growing globally. Many liquor brands too have launched RTD cocktails. Ashok Malkani takes a look at the growing trend of consuming cocktails instead of straight alcoholic drinks with a dash of water or aerated waters.
Food Trends For 2023!
It is that time of the year when we look at upcoming Food Trends and here we have chefs sharing their thoughts on the trends that are going to go big in 2023.
Cafe Delhi Heights Now in Lucknow
After the successful stint of Cafe Delhi Heights in Delhi, Mumbai, Chandigarh, Pune, Gurgaon, Noida & Ludhiana - the favourite Cafe Delhi Heights has entered the City of Nawabs Lucknow. Cafe Delhi Heights is all set to bring the diversity of cuisine to Lucknow with its outlet located in the most premium Riverside mall in Gomti Nagar.
Balmy- New Hang-out Spot in Mumbai
If you are looking for a cozy café where you can unleash all your pent-up wanderlust on these pleasant winter days, Balmy is just the place for you. The idea behind the premium all-day café and bar was to create a warm and welcoming space for the guests.
Tata Consumer Products Strengthens Instant Coffee Portfolio
Tata Consumer Products announces the launch of its premium instant coffee 'Tata Coffee Grand Premium' a 100% coffee blend with flavour locked decoction crystals.
Bikano Launches New Crispy 'Crunchy Munchy' Snacks
Bikano, India's favorite snack, and packaged food manufacturing company, has launched a new pack of Crunchy Munchy in 100 gms pack, keeping in mind the expected rise in demand for snacks this winter.
McDonald's India - North and East Unveiled 'i'm lovin' it Live'
After a raving success in the UK, McDonald's India North and East is launching the brand's global flagship music IP - i'm lovin' it Live in India, in partnership with MTV, India's leading youth entertainment brand, from the house of Viacom18, India's leading media and entertainment conglomerate.
Mainland China Restaurant Boasts New Look
Mainland China, one of Mumbai's popular Chinese restaurants, has undergone a massive revamp!
Promoting F&B Outlets
The Indian restaurant market which is, according to the National Restaurant Association of India (NRAI), expected to reach Rs. 5.99 crore by 22-23, is one of the fastest growing in the world. The Pandemic had affected it adversely, and the possible inflation could also impact the industry. It needs to adopt techniques to attract customers and to imbibe in them a desire to keep visiting the outlets. Ashok Malkani takes a look at some of the methods that the restaurants need to embrace to overcome the pandemic fear, which is still prevalent in the minds of the customers.
Breaking Fast
The role of breakfast in our daily routine cannot be overstated. It is perhaps the most important of all meals; a hearty breakfast can greatly facilitate to give a good and cheerful start to the day.