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In this issue

Even during the lockdown period bakeries did not stop supplying much needed products to the consumers. Products supplied by industrial bakeries were highly in demanded due to health concerns. During the pandemic the demand for bread from bakeries has increased as it is believed to be more hygienic than staple food from F&B outlets. Cover story talks about bread from reputed bakeries has become popular with consumers of all ages. As corona virus pandemic rages unabated, globally, people have become more aware about the significance of buying packaged food products, particularly bakery items. They have come to realize that packed bakery items are safer in comparison to products sold loose. The pandemic has impacted the importance of offering products that are pre-packaged and individually wrapped. Business stories emphasise on how packaging has become an important factor during the pandemic. Consumers prefer to buy packaged food as they believe that these are more hygienic with less usage of human hands. With the growth of health consciousness, the usage of natural sweeteners is also on the rise in India. It is common knowledge that added sugar in diet gives you excess calories without any nutritional benefit. Feature story discuss how health consciousness in the post-modern Indian society gaining ground. The current issue also focus on how early breakfast can greatly facilitate to give a good and cheerful start to the day.

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