In this issue

ONCE UPON A TIME there were conversations around technology and
creativity, algorithms and art, facts and imagination, and all versions of the
two terms were mutually exclusive. Then technology turned ‘sexy’ and saw
the advent of tech men and women who changed notions of ‘coolness’ and
‘glamour’, birthing an age of creativity when technology was pushing forth
a revolution that was changing the face of connectivity and communication.
During all these phases, only those who did not fear being ridiculed would
challenge the significant and omnipresent role that technology was playing
in human lives. With the onset of the pandemic, technology became the only
option. The wave was such that digital acceleration was faster and smoother
than ever before, impacting the Indian GDP, the size of the market, the
growth vectors, the increased investments et al, to spell growth.
This growth trend has indeed continued in 2021. Last year, the
technology sector saw unprecedented growth but this year, while the future
focused numbers are still high – given that the immediate demands for
technology-led solutions were met last year – there is an increased premium
on differentiation and the human element. We have gone back to when
technology was just a tool. In fact, this reality had never changed, it was the
intensity that gave it a different perception.

IN THE TIGER'S DEN

Already being touted as India’s best tech year yet, 2021 is underlining that out-of-the-box and bold moves are now needed, from all stakeholders, to create the next wave that will propel India’s tech economy towards real growth

10 mins

“Microsoft Runs On Trust”

Microsoft India has broken moulds and energised its structure under the leadership of its President, Anant Maheshwari, who sees India high up on the global tech map. In this interview with Noor Fathima Warsia, Group Editorial Director, BW Businessworld, Maheshwari discusses the key trends that he believes impact the sector. Excerpts:

9 mins

“Our Strategy Is Focused On Hybrid Cloud & AI”

IBM is on a path to growth and sees hybrid cloud and AI as a $1 trillion market opportunity, informs Sandip Patel, MD, IBM India in this conversation with BW Businessworld. Excerpts:

10 mins

The Open Platform & The Big Opportunity

The open internet must be protected and first-party data is the queen, asserts Megan Clarken, Global CEO, Criteo as she points to the strategy that is getting Criteo back on its feet

7 mins

Technology Trends

An amazing future awaits the practice of medicine with the advancement in digital healthcare technologies like 3D-printing, VR, AR, AI, robotics and nanotechnology

7 mins

Retail Tech Trends That Are Reset To Last In 2022

Over the last two years, adopting robust tech solutions became the mantra leading businesses to reform their modus operandi to survive and deepen their connections with customers but there is a slew of top technological trends to reshape the retail industry in 2022

3 mins

“We Are Committed To Boost ‘Make in India”

The PLI scheme will enable more device, sensor, component manufacturers come to India and that will drive the uptake of 5G, opening up new opportunities, says Sanjay Malik, Senior VP & Head of India Market, Nokia in this conversation with BW Businessworld’s Noor Fathima Warsia. Excerpts:

5 mins

Enabling The Omnichannel Experience

Airtel is digitising its core businesses, mobility, broadband, DTH & B2B, making customer experience the cornerstone of a strategy that aims to build new digital businesses and revenue streams

7 mins

Reskilling: The Lead Enabler

As India invests in emergent technologies and big-ticket projects such as Smart Cities, PLI scheme and NDCP lead to a rise in demand for new skill-based jobs, a whole generation of frontline workforce needs to be skilled, reskilled or upskilled to match demand

4 mins

BNPL For Merchants Through Embedded Finance — The Next Opportunity

A new Buy Now, Pay Later variant, Merchant BNPL is making its way into mainstream credit for small businesses when they buy from suppliers

3 mins

Read all stories from BW Businessworld

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BW Businessworld is a fortnightly magazine that has been published since 1975. It is one of the most popular business magazines in India, and it is known for its in-depth reporting and analysis of the Indian business world. It also features interviews with leading business leaders and entrepreneurs. It's a guide to the ever-changing business landscape.

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