In this issue

PERHAPS BECAUSE THIS is where I took my first steps as an entrepreneur,
or may be because it is the mainstay sector in which we operate in, every time
we take an initiative focused on the Indian Media & Entertainment (M&E)
sector, I feel there is always room to say more. In terms of sheer numbers, this
has been a very bad year for the sector. But a closer look indicates that this is
the year when India’s digital transformation truly took off, and from where
the country will once again leapfrog to become a robust digital economy.
The India M&E sector grew at seven per cent in FY20 to reach a size of
Rs 1.75 trillion, a CAGR of ten per cent over FY16-20, according to a KPMG
report. The report indicates that the primary driver of these numbers is
digital and OTT video. It says the M&E sector will contract by a significant
20 per cent in FY21, driven by the waning in major segments such as film, TV
and print. As an industry M&E is expected to bounce back in FY22, however,
growing 33 per cent over a FY21 base to reach Rs 1.86 trillion.

Coupled with comments from industry leaders like Ekta Kapoor, Girish
Agarwal, Sanjay Gupta, Avinash Pandey, and global doyens like Mark Read
of WPP, Yannick Bollore of Havas & Vivendi and Rahul Welde of Unilever,
this special edition has packed in a lot that should assist you in your decision
making for 2021.

BW Businessworld Magazine Description:

BW Businessworld is a fortnightly magazine that has been published since 1975. It is one of the most popular business magazines in India, and it is known for its in-depth reporting and analysis of the Indian business world. It also features interviews with leading business leaders and entrepreneurs. It's a guide to the ever-changing business landscape.

In every issue, you'll find:

* In-depth analysis: Get the latest insights on the big trends that are shaping the business world.
* Expert interviews: Hear from the thought leaders who are shaping the future of business.
* Case studies: Learn from the successes and failures of other businesses.
* Industry reports: Get the lowdown on the latest developments in your industry.
* And more: BW Businessworld also features articles on a variety of other topics, such as leadership, innovation, and technology.

BW Businessworld is a must-read for anyone who wants to make sense of the business world. It is the only magazine that provides comprehensive coverage of the latest trends and insights, from the perspective of the world's leading business thinkers.

Subscribe today and stay ahead of the curve!