Business World India - February 26, 2022

Women Making an Impact: Innovators, Entrepreneurs, Actors, and Leader

Women innovators, entrepreneurs, actors, and corporate leaders who are contributing to society and the economy in meaningful ways

The Art And Craft Of Recruitment - Why It Matters

I WANT TO INTERVIEW the interviewer,” said Khanna, a very senior executive of a billion-dollar family business. That was a strange request indeed, for any recruiter. The logic that was given was that the client wanted to ensure that the interviewer was on the same page as what the client wanted.

The Lady who Transformed America's Healthcare Records

IF A QUESTION is asked about who redefined user experience in the computing world, most of us would say Steve Jobs, but would draw a blank if asked who transformed the way health records are stored in the United States of America.

\"WE NEED PROFESSIONALS TO NAVIGATE UNCERTAINTIES\"

Drawing from the experiences of legacy B-schools and universities, several new-age institutes in higher education space are writing the rules of the game on a new slate. One such entity, which originated as a B-school in 2014, is Woxsen University. CEO Vishal Khurma, in a chat with Meha Mathur, shares a broad vision of the university, which is in tune with present-day industry needs.

Shaping the New Normal: The Woman Redefining Flexibility in Workspaces

In an exclusive interaction, MEGHNA AGARWAL, Co-founder of IndiQube, India’s leading Flexible Workspace Startup, speaks about the flexible workspace culture in India, advantages of flexible workspaces, what makes IndiQube different from other players in the market, how flexible workspaces have grown post-Covid, and much more.

\"MISINFORMATION PROMPTED ME TO TELL MY STORY\"

Reebok co-founder Joseph William Foster has recently penned a book, Shoe Maker, that recounts the remarkable journey of the legacy shoe brand. During his first visit to India recently, Foster took time off to talk to BW Businessworld’s Ruhail Amin about Reebok’s journey, the challenges he faced while setting up the shoe brand, and the inspiration that led him to write a book on it.

\"IT'S TIME WE HAD A NATIONAL DEBATE ON URBANISATION\"

The man who envisioned the Millennium City-perhaps, the only city built in free India by a private enterprise-is now a nonagenarian. Yet, he has not stopped dreaming big. A couple of days after a lifetime achievement award was bestowed on him at the Ernst & Young Entrepreneur of the Year award ceremony, BW Businessworld's Editor-in-Chief Annurag Batra engaged Chairman Emeritus of the DLF Group, Kushal Pal Singh, in a long conversation.

\"RESPECT FROM STAKEHOLDERS MUST TOP CORPORATES' VISION STATEMENT\"

Self-reliance should be defined as \"earning enough global currency to import whatever is needed for the welfare of the nation,\" says Infosys founder Narayana Murthy

Gamification Can Help Improve Your Marketing Mix

One of the hottest marketing trends right now is gamification, which involves integrating gaming elements into marketing strategy. It's effective too. Gen Z customers are especially drawn to gamification marketing because it complements their leisure habits

ADANI EPISODE ILLUMINATES SEVERAL 'WEAK' LINKS, HIGHLIGHTS CHALLENGES

THE HINDENBURG report has several fallouts, many lessons. It has wiped out about $100 billion in market capitalisation of the Adani group. Many others with similar business structures and practices will be impacted.